Growth · SEO

SEO agency that connects visibility with growth.

We work on strategy, architecture, content, technical health and measurement so that organic search stops being a channel on the side and becomes a real way of winning clients.

Tell us what you want to achieveHow we work
  • Strategy
  • Architecture
  • Content
  • Technical
  • Authority
  • Measurement

The starting point

More traffic does not always mean more business.

Most companies come to SEO after trying things one at a time: a few articles, some rewritten titles, small changes on the website. There is movement, but growth never arrives. Search visibility is not built out of isolated pieces.

The blockage tends to sit in the same places: searches attracted with no intention of hiring, content published without an architecture to hold it, several pages competing for the same query, SEO running apart from the website and the sales team, and reporting that talks about rankings instead of opportunities.

What usually gets measured

What decides the business

Visits

Searches with intent to hire

Rankings

Pages that answer that intent

Impressions

Queries the company can actually win

Articles published

Content that supports a decision

Monthly report

Opportunities that reach your sales team

The question is not how much traffic comes in. It is which traffic comes in, and what your website does with it.

The SEO system

Six layers working in the same direction.

Search visibility is not a monthly checklist. It is a structure: each layer solves part of the problem, and none of them performs if the others are missing.

  1. Strategy

    Which searches are worth winning, and in what order. Before touching the website we decide where there is real opportunity and where there is only volume.

  2. Architecture

    Which page should answer which intent. A clear structure spreads authority, stops two URLs competing with each other and leaves room to grow.

  3. Content

    What the reader needs in order to choose. Service landings, comparisons and supporting pieces written for a decision, not to fill a calendar.

  4. Technical

    Making sure Google can discover, understand and assess the site: crawling, indexing, performance, URL hierarchy and overall health.

  5. Authority

    External signals when they are needed and when they hold something up. Links reinforce a solid base; they do not replace one.

  6. Measurement

    Which visibility ends up creating opportunities. We measure to decide the next priority, not to justify the month.

Every company enters through a different layer.The direction is the same.

What we do

What an SEO project actually includes.

No project needs everything, and never in the same order. These are the capabilities we bring in depending on the starting point.

Strategy and diagnosis

Understand the starting point and decide where the opportunity is.
  • SEO audit
  • Keyword research and search intent
  • Competitor analysis
  • Priorities and roadmap

Architecture and content

Sort out which page answers what, and write what people need in order to choose.
  • Site and content architecture
  • Service landing pages
  • Transactional and informational content
  • Internal linking
  • Fixing keyword cannibalisation

Technical and performance

Clear everything that is stopping the website from ranking.
  • Technical SEO
  • Crawling and indexing
  • Performance and Core Web Vitals
  • Structured data
  • Redesigns and migrations

Authority and measurement

Hold up what has been built and know what is generating business.
  • Authority and link building with judgement
  • Analytics and Search Console
  • Tracking and reporting
  • Conversion on the pages that already get traffic

When the blockage is not SEO but the website itself, we solve it inside the same project: Web design, Custom web development and Ecommerce. Without changing supplier and without the strategy sitting on hold.

How we work

A cycle, not a list of tasks.

First we understand the business; then we decide where to start. What gets built gets measured, and what we measure decides what comes next.

  1. Diagnosis

    How the company wins clients today, how the website is structured, what Google is indexing and where the ceiling is. It ends with a reading of the starting point, not a list of errors.

  2. Priority

    We order the opportunities by what they can bring and what they cost to win. That produces a roadmap with an order we can defend.

  3. Execution

    Architecture, content and technical work in the order they are needed. We do the work: we do not hand over a document for somebody else to apply.

  4. Evolution

    We measure which visibility creates opportunities, fix what is not working and open the next front. The cycle starts again.

SEO does not end when a page goes live. That is where the deciding part begins.

The proof

Strategy, execution and outcome.

Two very different businesses and the same way of working: one had to open up a market, the other had to turn visibility into clients.

RadioTaxi033

Taxi service · SEO, Ads and city-by-city expansion

From a local operation in Barcelona to 23 cities.

Strategy

The demand was there city by city, with a very specific and very local intent. The opportunity was not to rank one website: it was to build a structure able to answer in every territory.

Execution

A landing per city with its own architecture, content built around local search, and Ads campaigns pushing in the same direction as organic.

Outcome

Two years on, organic visibility is still growing year after year, and the service operates in 23 cities across Spain.

23 citiesworked from a single expansion strategy.

50k+ visitsof estimated organic visibility.

Semrush view of the domain’s traffic and ranking keywords over time, with the curve growing year after year.
elTaxi033 homepage: the public site where you book a taxi, with access by city.
Google Ads search campaign performance: impressions, CTR, bidding strategy, clicks and conversions. Cost is hidden.

Obrescat

Renovation company in Barcelona · Website, SEO and custom system

From one lead a week to two or three a day.

Strategy

Renovating a flat is an expensive decision people make by searching and comparing, in a crowded local market. The opportunity was to own those searches and, above all, to make the website convert them.

Execution

More than four years working on their presence: the website, the content architecture, local SEO and their Google Business profiles. Plus a custom panel that connects what comes in through the website with quotes, projects and profitability.

Outcome

Organic acquisition stopped being a trickle. The channel now delivers opportunities every day, and each one can be followed through to whether the job turned a profit.

2–3 organic leads a dayagainst roughly 1 lead a week at the starting point.

4+ yearssupporting their digital evolution.

Obrescat homepage: the renovation company in Barcelona, with the quote request and their Google rating.
Projects panel showing the profitability of each job and the form to open a new one: client, lead, contracted amount and target margin.
Account / Transactions panel: the balance according to the bank, money in and out, and every transaction categorised and assigned to its project.

Fit

When it makes sense to work on SEO with us.

  • You want organic to be an acquisition channel, not an extra you will get to eventually.
  • You compete in a market where people search, compare and decide before they call.
  • The website has potential, but there is no SEO direction behind what gets published.
  • Content and architecture have grown separately and need to be put in order.

Models we work with

  • Service businesses
  • B2B
  • Ecommerce
  • SaaS
  • Multi-location
  • International

If what you want is a specific position on Google within a few weeks, we are not your agency. What we build takes longer and lasts longer.

Frequently asked questions

What people ask before hiring an SEO agency.

How long does an SEO strategy take to show results?

It depends on the starting point, the competition and the state of the website. There are projects where the first improvements show within weeks —usually when there are already pages with visibility that simply need ordering— and others where the base has to be built first and the timeline runs into months. What we do say from the start is which of the two your case looks like, and why.

What does an SEO service include?

Analysis and audit of the starting point, search strategy, site and content architecture, technical work, content and landing pages, internal linking, measurement and tracking. Depending on the case it also covers authority, support through a redesign or a migration, and coordination with other channels. The actual scope comes out of the diagnosis, not out of a fixed package.

How much does an SEO agency cost?

There is no single price: it depends on the scope, the depth of the work, the number of pages or markets involved, and how much has to be built versus how much has to be tidied up. What is reasonable is that the proposal matches the real potential of the business, and that you can see what happens first and what is expected from it.

Do you guarantee rankings on Google?

No. Nobody can: they depend on the competition and on an algorithm we do not control. What we do commit to is the work, the judgement behind how it is prioritised, and honest measurement of what is happening. When something is not working, we say so and we change it.

SEO or Google Ads?

It is almost never a choice. Ads validate demand and bring results from day one; SEO builds an asset that does not switch off when you stop paying. Worked together they support each other: what we learn from the campaigns guides which searches are worth ranking for, and the pages SEO builds improve the quality of the campaigns.

How do you measure results?

We look at visibility on the searches we decided to go after, which pages are gaining relevant traffic and —what actually matters— how many opportunities reach the business. Search Console and analytics are the base; the conversation with whoever handles the enquiries is the check. A report that only shows rankings does not tell you whether the project is going well.

Do you work on ecommerce, SaaS or international SEO?

Yes. The strategy changes quite a bit: in ecommerce it is catalogue architecture and crawl control that matter most; in SaaS, the commercial pages and the content that supports a long decision; internationally, the structure per market and the technical language signals. The approach is the same: intent read properly, the right structure, and a connection to real business.

Let’s talk

Tell us what you want to achieve with SEO.

We look at your starting point —website, current visibility and competition— and tell you what we would do first and why. If the blockage is not SEO, we will tell you that too.

Where are things right now?
What investment are you considering?

The total for the project or, if it’s an ongoing service, the first-year investment.

The first thing will be to understand the problem, not to pitch you a service. And if we think it doesn’t make sense for us to do it, we’ll tell you that too.

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